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Lead Generation Mastery Course
Module 1 - Introduction to Lead Generation
Welcome to the Lead Generation Mastery Course (2:19)
What's a Lead? (8:37)
When do we need lead generation? (20:29)
The Ethics of Lead Generation (8:05)
Probability Theory in Lead Generation (16:51)
Module 2 - B2B Lead Generation
Introduction to B2B Lead Generation (4:06)
Snov.io - B2B Email Finder Tool (17:41)
GetProspect.io - Generate Leads from LinkedIn (11:57)
FindThatLead - Generate B2B Leads in Bulk (10:55)
RocketReach - B2B Lead Generation
Lusha - B2B Leads with Phone Numbers
MailShake - Send Outreach Emails via Gsuite (16:16)
Woodpecker - B2B Email Outreach Tool (8:18)
Klenty - B2B Email Outreach Tool
Module 3 - B2C Lead Generation & Funnels
Introduction to B2C Lead Generation (11:43)
The Inbound Marketing Funnel (CATT) (14:02)
(C) Content - Creating Lead Magnets (12:01)
(A) Attention - Driving Attention to Your Content (32:28)
(T) Trust - Building Trust with Your Audience (33:21)
(T) Transaction - Converting Leads into Customers (22:56)
Lusha - B2B Leads with Phone Numbers
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