Analytics Mastery
Learn Analytics with Practical Lessons and Case Studies
Learn Analytics with Practical Lessons and Case Studies
Your Instructor
Deepak Kanakaraju is a digital marketing author, speaker, and consultant. He blogs about digital marketing at http://DigitalDeepak.com and heads digital marketing at Razorpay.com.
He has previously worked in well-known B2B and B2C startups such as Exotel, Practo & Instamojo. Before that, he founded a publishing startup called BikeAdvice.in and had an exit.
He has invested over a million dollars in digital advertising through the course of his career. He has extensive experience in all the major digital marketing channels such as Search Engine marketing, SEO, Display Marketing and Integrated Digital Marketing.
Course Curriculum
Getting Started
Available in
days
days
after you enroll
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StartLesson 1 - Introduction to Analytics Mastery (13:27)
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StartLesson 2 - How to Create an Analytics Code and Install on Your Site (10:03)
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PreviewLesson 3 - Terms and Definitions in Analytics (15:15)
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StartLesson 4 - How to Setup IP Filters in Your Account (4:47)
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PreviewLesson 5 - A General Tour of Google Analytics (5:41)
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StartLesson .6 - How to Create Custom Dashboards and Reports (7:21)
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StartLesson 7 - Building Links with UTM Parameters (6:37)
Types of Reports
Available in
days
days
after you enroll
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StartLesson 8 - Real-Time Reports Explained in Detail (4:41)
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StartLesson 9 - Audience Reports: Overview & Active Users (6:18)
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StartLesson 10 - Audience Reports: Lifetime Value Report (6:33)
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StartLesson 11 - Audience: Cohort Analysis (4:07)
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StartLesson 12 - Audiences Report for Paid Ads (7:17)
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StartLesson 13 - User Explorer, Demographics & Geo Reports (22:21)
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StartLesson 14 - Frequency, Recency and Engagement Reports (10:43)
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StartLesson 15 - Technology Reports (7:50)
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StartLesson 16 - Acquisition Reports (15:31)
Frequently Asked Questions
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.